by Dr Matt | Dec 19, 2018 | Email marketing
New Year’s provides the perfect reason to get in touch with your patient database and reactivate them into care. Don’t miss that opportunity. Most practices have a database of dormant patients that are just lying there slowing wasting away. These are people that have...
by Dr Matt | Jun 21, 2018 | Business, Email marketing, Facebook, SEO
TLDR; The marketing needs of your practice change as it grows. Making sure your team can effectively manage patient leads is essential to getting a good ROI. Newspapers, other print, radio and TV can all work well in the right situation. Your website needs to be up to...
by Dr Matt | Jun 28, 2016 | Email marketing
In the past few months, I’ve had several discussions with fellow practitioners who are interested in incorporating email marketing into their practice marketing strategy. Based on these discussions, I’ve found that most people make one of two main mistakes, they...
by Dr Matt | Mar 17, 2016 | Email marketing
Active Campaign is a great system to use to manage your email communications. In this article I’m going to dive into what these systems are, why you need them, and why I think Active Campaign is the best solution for most practices. If you’ve been following my...